Hypermarket Chains in Malaysia Continue to Grow

Tesco, Carrefour and Jusco continue to grow from strength to strength by opening almost up to 10 new stores nationwide.

The new Tesco store in Rawang opened on 14th January this year and has a sales floor and mall area of 18,000 sq meters and provides employment to more than 400 people. The other new Tesco store in Bukit Indah, Johor Baru, opened on 4th March and is located between Giant hypermarket and Jusco Bukit Indah. Compared to other Tesco stores, the store in Rawang will have the largest range of LCD televisions and increase in the range of notebooks to 18 from 5 which is the number of lines at other Tesco stores.

Tesco Stores (Malaysia) Sdn Bhd plans to open five more hypermarkets with investments amounting to RM400mil, bringing the number to 38 stores nationwide by year’s end. Among the locations are Kulim in Kedah, Old Klang Road in Kuala Lumpur and Malacca. The next Tesco stores in line to open are Kepong and Melaka Cheng in July this year.

Carrefour, the pioneer developer of the hypermarket concept also continues to expand it’s network in Malaysia. Early this year 4 Carrefour stores opened their doors in Malaysia. Axis Condo in Ampang opened on 20th January followed by Kota Damansara on 2nd February, Rahang on 4th February and Bukit Rimau a day later on 5th February. In order to meet the needs of customers and market demands, Carrefour is still very committed to upgrading its qualities, services and facilities and with its “everything under one roof” concept, shoppers will have access to a huge range and variety of products to choose from, in order to meet their daily grocery and shopping needs.

Jusco also extended their network to 22 stores nationwide, with Bandaraya Melaka and Mahkota Cheras opening on February 5th and April 28th respectively.

MagiqADs Executive Director Sailendra K. congratulates Tesco, Carrefour and Jusco on their new store opening, saying “We are delighted to be able to include these latest stores as a part of our network of access to premium shoppers and we are very proud to be a part of Tesco’s, Carrefour’s and Jusco’s rapid expansion plans. We believe that in terms of branding and communications, this is a key opportunity for brand owners to make their mark on shoppers in new locations.”

Brand owners and media buyers who would like to find out more detailed demographic information on the latest and up-coming store openings in the area may contact MagiqAds at 03-2287 6130 or email marketing@magiqads.com