Tesco

The following demographic information is based on a sample size of 2,559,000.

Average Household Income

 

Customer's Age Group

 

Customer Base

 

Racial Composition

 

The above demographics are provided by Nielsen Media Index based on studies conducted from January to December 2007.  these conclusions can be drawn about the different Age Group, Ethnicities, Visitor Profile by Location and Household Income of major hypermarket chains in Malaysia. The total sample size is 13,976,000.